Interested in Growth Hacking, Content Marketing & Startup ? You’ve come to the right place!
Here are a few articles of interest for you this week..
In the last 5 years, startup activity has gained immense velocity.
Do you know that 100 million businesses are launched every year (as per GEM Global Report)?
That’s 3 new businesses every second.
While you might be willing to toil and put everything on the line to launch your dream venture, numbers aren’t quite on your side. 90% of startups fail.
At the beginning, you need to accelerate your startup’s growth substantially. You start with reading about SEO, but find that it can take 6 months to drive considerable traffic through organic SEO tactics.
If B2B customers are from Mars, B2C customers are from Venus. With marketers crying hoarse about customer focused design, it should be glaringly obvious that B2B and B2C websites should be designed differently. First, a few key differences between B2B and B2C businesses and their customers.
Since the rise of the term content marketing, perhaps two years ago, there’s been plenty of talk about the end of SEO and its replacement by the ‘new’ discipline.
It’s true that many search agencies have since rebranded or have emphasized their content expertise, but this doesn’t mean that content marketing has rendered SEO obsolete. Far from it. Indeed, the two disciplines should work together, and the use of either has to include both SEO and content if it is to be truly effective online.
By now, you’ve heard of growth hacking. Introduced by startup marketer Sean Ellis, growth hacking is a startup marketing methodology that turns clever tactics into fast-paced growth.
Content marketing is all about growth, too.
Creating, publishing and sharing valuable content with your audience is a surefire way to gain traffic and increase revenue. But with its rising popularity, content marketing alone may not be enough. We need to take a page from the growth hacker’s playbook.
We need to become content hackers.
Are you guilty of living in the past? Using methods that were once tried-and-true can be alluring, but it can also prove dangerous to your search strategy. In today’s Whiteboard Friday, Rand spells out eight old school SEO practices that you should ditch in favor of more effective and modern alternatives.
Does your social media need a boost?
Do you want to add something to your online marketing?
Trying new things can be fun and refreshing, for both you and your audience.
In this article I’ll share 26 ways, an A-Z guide, to improve your social media efforts.
The term “growth hacking” strikes some people as absurd, wrongheaded, mythical, and downright damaging.
The term “hacking” connotes basement-dwelling lurkers, siphoning away secret government documents or draining the retirement accounts of unsuspecting senior citizens.
This is a nefarious image. Therefore, growth hacking–so they think–is nefarious, wrong, risky, misguided, or otherwise bad.
Those who think that growth hacking is wrong are likely suffering from some delusions about it.
And, unfortunately, there are a lot of possible delusions from which to suffer. Growth hacking has been maligned, misrepresented, misunderstood, and mistaken for something other than what it actually is–a legitimate, responsible, and dependable form of marketing and business growth.
In an effort to reclaim the noble reputation of growth hacking, and disabuse you of any misconceptions, I present to you some of the worst lies I’ve ever heard on the topic of growth hacking.
Trying to get noticed on Facebook?
I won’t sugarcoat it — standing out on social media is tough!
So today, rather than offering you my own social media tips, I reached out to some of the top people across dozens of industries.
I asked these powerful influencers how they’ve managed to stand out so strongly in social media.
I’ve compiled their best tips below.
Small business owners are generally hard-pressed for time and resources. In fact, a Bank of America survey revealed that small business owners find running a business to be thrice as stressful as raising children. If you feel like a small team, and a limited budget have been setting you back in terms of marketing your business, here are 5 ideas that will get you to think otherwise.
Happy reading !
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